Aaron leads strategy, business and partnership development at Faction, working with B2B marketing organizations to uncover insights, guide strategy, and refine approaches to demand generation processes and revenue performance. Aaron has earned a national reputation for fast-forward thinking and a results-oriented ethic working with clients to build modern marketing programs that focus on people, innovation, and technology.
He has lead the growth of Faction over the last decade and forged the expanded capabilities and service offerings the agency delivers today. As a marketing technology expert, he offers his thought leadership to client companies seeking innovative new ways to attract, engage and influence B2B decision-makers.
As the CEO and founder of Faction, Dave leads a high-performance agency that serves Fortune 500 enterprises and has been recognized for three consecutive years as one of the Inc. 500|5000 list of fastest growing private companies.
Dave believes architecture isn’t just for architects; it’s also for marketing professionals with the vision to lead the evolution of B2B marketing. Under his leadership, Faction has developed a reputation for excellence in digital marketing receiving honors from organizations including the International Davey Awards, the Business Marketing Association, the American Marketing Association, the Web Awards and the International Association of Business Communicators.
Jim has been a trusted advisor to Faction since its inception. Overseeing its financial and internal operations, Jim has more than 20 years of experience helping start-up companies become sustainable businesses and sustainable businesses become successful enterprises. Jim drives companies forward with a combination of financial acumen, experience, and an unwavering focus on improvement in processes and communications.